The Innovation Cluster announced the winner of their summer Slingshot program pitch challenge, after the six youth entrepreneurs pitched their various businesses on Wednesday Aug. 23, 2017.
Each having to pitch their business to a panel of judges within a 10-minute time frame, Alex Gastle of Vetterview was awarded the grand prize of $1,000 to go towards the company’s future growth.
Vetterview is a platform that connects social media influencers and micro-influencers directly with brands looking to leverage influencer marketing through paid collaborations. The outcome of Vetterview is a solution for influencers and brands to produce amazing content through collaboration.
“By the end of the summer we were hoping to scale the marketplace as large as we can and increase the number of influencers,” says Gastle.
In Gastles pitch, he exhibited the growth of his business over four months and surpassed the goals set for their marketplace. Currently, Vetterview has over 1,000 influencers throughout 21 countries, using five different platforms boasting 75 million global followers.
Gastle was able to push his business forward throughout the summer, and proved Vetterview will have exponential growth in the future due to partnerships that span as far as London, England.
“Working in The Cube has been a lot better than working from home,” he said. “I’ve been motivated to come in every day I’ve been here, and enjoy hearing about the success other incubated startups are having.”
Each Slingshot company brought a different innovative solution to the table, covering everything from social media, drones, hockey, media influencing, tea podcasting and even digital status cards. Although each business was in a different stage of growth when entering the space, each business has grown and shown tremendous entrepreneurial spirit throughout the summer journey.
After spending the summer in the Innovation Cluster’s incubator, each entrepreneur had to pitch their business to a panel of judges on the accomplishment and future potential of their business.
With the help of the Cube’s atmosphere with advanced businesses and entrepreneurs, each business was surrounded by support and fellow risk-takers, helping them excel at their skills.
“We wanted to provide a creative space for these entrepreneurs who were just starting out their business, so they could stay motivated to grow their company to the highest potential,” says Rosalea Terry, Marketing Manager and Innovation Specialist.
The runners up of the Slingshot pitch challenge were social media management agency XXIV Social and Status Exempt, a platform for users to facilitate transactions between online merchants and First Nations consumers. The other participants of Slingshot were Front Office Hockey, Evenden Imaging and World Tea Podcast.
The panel of expert judges were Michael Konopaski, founder of Inclusive Advisory; Matthew Thompson, President of the Trent Youth Entrepreneurship Society; Maxine Mann, Dean, School of Business, Trades and Technology at Fleming College; Dawn Hennessey, Business Centre Manager at BDC and Michael Skinner, President & CEO of the Innovation Cluster.